Simmons ... Study of Media and Markets

000 DOWN INDX 1994 PROJECTION RELATIVELY 30 DAY REACH 55 OR OLDER ADI'S AMERICAN MOVIE CLASSICS BASE-USE WITH CAUTION BASKETBALL CAUTION NUMBER CNBC CNN+ COLLEGE GAMES COMEDY/VARIETY CONDE NAST confidential basis copyrighted property DAILY M-F DAVE'S WORLD DAY AV FREQ DIAGNOSIS MURDER disclosure distributed pursuant distribution or sale DOCUMENTARY/NEWS DRAMA EMPLOYED FREQ 30 DAY GRADUATED HIGH SCHOOL H.S. GRADUATE INDX LAST 7 DAYS LIFETIME TELEVISION limited and confidential M4 ADULTS MARKET RESEARCH BUREAU MIKE & MATY MYSTERIES WALKER NETWORK AFFILIATES NICK AT NITE OUTDOOR PAY CABLE LAST POST-SEASON COLL PRICE IS RIGHT PRIMETIME PRO BOWLERS TOUR PROJECTION RELATIVELY UNSTABLE property of Simmons pursuant to contract QUINTILE RECEIVE CABLE SERVICES RELIABILITY-SHOWN FOR CONSISTENCY report in whole reproduction SAMPLE BASE-USE SATLT SIMMONS MARKET RESEARCH SITUATION COMEDY SKY MAGAZINE SMALL FOR RELIABILITY-SHOWN strictly prohibited SUNDAY NIGHT MOVIE TELEVISION AVG TOTAL U.S. URBAN CONTEMPORARY VIEWED CABLE SERVICES WESTWOOD WKDAY WORLD